Make your whole creator program perform like your best video
Wade analyzes the top performing videos in your niche, breaks down the hooks and formats driving them, and tells your team exactly what to make next.
Creative intelligence for consumer app growth teams
Your team ships a ton of videos, but only some of them land, and figuring out what to make next usually means scrolling for hours and going with your gut. Wade does that work for you. It finds the top performing videos in your niche, shows you the hooks and formats behind them, and gives your team a clear answer on what to make next.
Opens with “things i wish i knew as a freshman” — your strongest reference to brief next.
From thousands of videos to your next brief
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We pull the top content in your niche
Wade continuously ingests the highest performing short form videos across your market and competitors.
- talking headapp demo02
We analyze every video
Wade watches the actual video, then breaks down its hook, format, creator type, and structure.
- Formats to use1before & after2app demo3day in the life03
We tell you what to make next
Wade surfaces the hooks and formats that are winning right now, so your team can brief creators with confidence.
Everything your team needs to decide what to create
Library
Browse the top performing videos in your niche, each one broken down by hook, format, and structure.
Competitors
See which hooks and formats your competitors are leaning on, and how it shifts over time.
Trends
Spot new formats as they start climbing in your niche, so your team can ride them before they saturate.
How many top fitness videos open with an app demo vs the creator’s face?
On average it’s around 63% creator and 37% product, and your best videos lean even harder on the creator, so I’d lead with the face.
Ask Wade
Ask anything about the entire library of top performing videos in your niche, and get a clear answer in seconds.
Questions, answered
Wade finds the top performing videos in your niche, uses AI to watch each one and break down why it works, then tells your team what to make next.
Scrolling shows you what exists. Wade analyzes your whole market and your competitors at once, explains why the top videos are working, in minutes instead of hours.
Wade updates continuously, so you catch winning formats while they are still climbing instead of after they have already peaked.
Wade tracks short form video across TikTok, Reels, and Shorts, and works for consumer apps growing through UGC, from fitness to education to consumer social.
No. Wade tells your team and creators exactly what to make, then they produce it. You keep full control of your content, Wade just takes out the guesswork about what will work.
Book a demo and we will walk you through the top performing content in your exact niche, live.
Create videos built to spread
We will walk you through the top performing videos in your category, the hooks and formats behind them, and what your team should make next.