Ideas informed by what performs
Wade analyzes over 100,000 top-performing videos to create original ideas for your app.
Create realistic, high-performing UGC in minutes
Wade generates organic videos for your app with AI creators and ideas inspired by top-performing content, so you can post at scale and reach millions.
Wade creates every part of your video
From the first idea to ready-to-post UGC, everything is built around your app.
Emma
8 generated videos
Consistent AI creators
Create a character that keeps the same identity and appearance across every video.
5 min
Raw footage17 sec
Finished demoProduct demo editing
Upload footage of your app and Wade edits it into the video with the right pacing, timing, and placement.
Ready to post
Ready-to-post videos
Wade combines creator footage, product demos, captions, and sound into finished videos ready to post.
Your app in, finished videos out
App website
lifter.app01Add your app
Share your website so Wade understands what you’re creating content for.
The workout plan that changes when life gets busy
How I stopped restarting every Monday
02Choose an idea
Pick a concept created for your app or bring Wade a video you want to recreate.
- Ready03
Generate your video
Choose a creator and Wade produces the finished content, ready to post.
Never run outof content
Keep generating fresh, ready-to-post videos across new ideas and creators, without starting over each time.
LifterPersonalized workoutsMade with Wade
Every video below was created from start to finish in Wade.
Everything you need to start getting views
Starter
$79/ month
- 2,500 credits every month
- Up to 25 generated videos
- 5 AI creators
- Access to 50,000+ analyzed videos
- Ideas based on top-performing videos
- Automatic product demo editing
- MCP for Claude & Codex
Growth
$199/ month
- 7,000 credits every month
- Up to 70 generated videos
- Unlimited AI creators
- Access to 50,000+ analyzed videos
- Ideas based on top-performing videos
- Automatic product demo editing
- MCP for Claude & Codex
- Early access to new features
- Priority support
Free trial includes 300 credits · Video output varies with credit usage
Common questions
Wade creates organic short-form videos for consumer apps, including creator-led stories, reactions, problem and solution concepts, and product demos for TikTok, Instagram Reels, and YouTube Shorts.
You can start with your app’s website and a little direction. Wade can develop ideas from there. Product footage is optional unless you want the finished video to show a specific part of your app.
Most videos are ready within a few minutes once you choose an idea and creator. Longer videos and videos with product demo footage can take a little more time.
Wade is designed to create natural-looking people in believable environments, while keeping a creator’s identity and appearance consistent from one video to the next.
Wade studies the creative patterns behind top-performing organic content, then turns those patterns into original concepts written for your app. It gives each video a stronger starting point, but cannot guarantee views or conversions.
Turn your app intocontent people watch
Generate ready-to-post UGC in minutes with ideas grounded in what performs.